Review of economic, environmental and health benefits of green industry products and services.
(2011) J. Environ. Hort. 29(2):96–103. June 2011 This paper summarizes the peer-reviewed research regarding the economic benefits, environmental benefits (eco-systems services), and health/well-being benefits of green industry products and services that serve to enhance the quality of life for consumers. This research should be strategically incorporated into both industry-wide and firm-specific marketing mes- sages that highlight these quality of life dimensions in order to maintain the industry’s sense of value and relevance for gardening and landscaping consumers of the future.
Among the environmental benefits included are: carbon sequestration, energy savings, reduce stormwater runoff, reduce urban glare, wildlife habitat/biodiversity, air quality, reduce soil erosion, temperature moderation and reduction.